Social Media & Video Marketing Masterclass

I am presenting my Masterclass for the first time in Ft Lauderdale, Florida on the 12th April, 2017. I have presented this in 12 different countries and it will definitely take your business to a new level online. 

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This is the ideal masterclass for any size business, speakers, coaches & consultants. It has been presented globally and will give you practical strategies that you can implement immediately to help your business to discover:
Morning session

• How to dominate Google
• What makes great websites and what is required by clients as well as Google
• Innovative ideas to promote their business
• The power of the internet
• How to use audio and video to connect with online clients
• Market online with little or no technical expertise
• How to become a YouTube Superstar
• Affiliate Marketing Strategies
• Why and how to use the ‘Big Five’ YouTube, Twitter, Facebook, Google+ and LinkedIn

 Latest News...Discover all the Changes to LinkedIn in Feb 2017.....

• Plan your social media strategy 
• Connect with clients online
• Drive potential and existing clients to your website using social media strategies
• Why and how you need to be part of the Google family
• How to produce electronic newsletters & what content connects with clients
• Search engines – how to dominate the first page of Google using Social Media
• Marketing with articles both online and offline and creating thought leadership
• Newsjacking 
• The latest low cost tools and resources for marketing
• How to research, qualify and connect online
• How to bring LinkedIn alive with articles, video and PowerPoint Presentations
• Affiliate Marketing
• Facebook strategy and an interview with Mari Smith, the world’s top expert on how to use Facebook for business

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Afternoon Session Video Marketing

• How to develop online videos to market products and services
• The 3 essential elements of a successful video
• The difference between presenting on stage and on camera 
• The 15 ranking factors to get seen on YouTube
• How to piggyback off successful videos
• Ipads – how to video and present effectively and I will show you the world’s smallest projector
• Setup and customize your channel on YouTube
• Measure and monitor your videos using ‘insight’ 
• The power of YouTube and how to embrace and use it effectively
• The latest equipment and software to create online videos
• What it takes to create a great video and video testimonial

• Take a look at some of the latest video testimonials:
  
  
  Michael Grimme’ – CEO of AMC Liquidators Ft Lauderdale
  Patrick Knowles – CEO of Patrick Knowles Designs Ft Lauderdale
  Juan Pablo Comargo – Techno Coatings Miami
  CEO of Insurance Company at presentation in Bulgaria
  Delegates at Denver Presentation
  Colorado presentation delegate
  John O Sullivan – CEO of Elite Leaders United Kingdom
  Mike Roe – CEO of Footdown United Kingdom
  Richard de Hoop – Amsterdam, Holland
  Richard Wong – CEO Vistage Malaysia
  Steve Gurney – New Zealand
  Dr Mary Kelly, CEO of Productive Leaders
  Kim Curtis Wealth Management
  Various presentation delegates
  
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Delegates will also get bonuses including Ebooks and Software.

Video Marketing Tactics | Video Marketing Training

Video has almost become the most important strategy in online marketing right now.

Research is showing that:

• Online video now accounts for 50% of all mobile traffic
• 78% of people watch video every week
• 69% of business professionals have used video marketing

As a specialist in video marketing with over 700 videos on YouTube (www.youtube.com/salestips ) I have found that video has the following advantages:

• You can make great quality videos with inexpensive cameras (even Iphones), a good microphone and I use Camtasia Studio for the video editing which is really easy to use.
• By putting the right keywords into the title, description and tags of the video in YouTube and then promoting it with Google+, you would be surprised at how quickly it ranks in a Google search (Google of course owns YouTube & Google+, so will rank it fast)
• YouTube research shows that the average watching time on a video is 36 seconds, so you need to get your message across in the first few seconds. A good formula to follow for a business video is to start with what the video is about, move on to challenges (your prospect may be facing), come up with the solution (your company) and then the call to action (what to do to buy your product or service.

By combining the power of stories, music & emotion you will create a video that can go viral.

YouTube is of course the place to host all your videos, but to rank here are 15 factors that YouTube takes into account:

1 – Keywords in the title

2 – Total video views

3 – Total embeds

4 – Total channel views

5 – Number of comments

To find the other 10, come along to the Video & YouTube Masterclass.

They will be held in:

Johannesburg, South Africa on the 24^th June

London on the 2^nd July for Video Marketing for Business

London on the 8^th July for speakers, coaches, consultants & trainers.

For all the details please go to http://frankfurness.com/video-a-youtube-masterclass

 

Frank Furness is an International Speaker and Author. He has presented in 58 Countries on Video & Internet Marketing.

Book Frank to speak at your next meeting or email him at frank@frankfurness.com for his list of topics