Frank Speaking Live

Google+ Badge

Monday, November 05, 2007

Goal Setting – Being the Best by Frank Furness

I am so fortunate in my work to meet great achievers. The one thing they all have in common, whether they have great businesses or are Olympic sportspeople are that they are all goal setters.

I love sport so working with the British Olympic and cricket team was a real thrill. Since I was 16 I have always worked out in the gym (you wouldn’t say so looking at my body) and followed weight lifting as a sport. My son has followed and is a qualified gym instructor and personal trainer and even now while he is in the final year of his post graduate law studies, he still finds one and a half hours each day to work out at the gym.

What I love about this sport is that the only person you’re competing with is yourself and there is no age limit where you have to give up. I love playing soccer, but the body now just won’t do what the mind tells it to do.

When I was presenting recently in Singapore, I noticed that one of the delegates was huge and I knew instantly that he was a serious body builder. After my talk I met with him and found out that two years ago he was Mr Universe. Brian Peters is a great guy and was happy to share his knowledge with me. The main points that came from the chat were:

He had set himself the goal of winning Mr Universe 20 years ago. We all need to set ourselves long term goals and never, ever give up on them.

The most important thing in goal setting is to write down the goals and keep revising them. I have tried to do this since I bought my first course on goal setting in 1980. It is pretty scary looking back at those goals and seeing how many have been achieved.

Be specific about your goals. The more specific you are, the more focussed you will be.

Don’t give up – three years before Brian won Mr Universe he was involved in a horrific car accident. People wrote him off and said he would never do it. He believed he could – and did.

Do whatever it takes – Brian had to put in enormous training sessions after his accident, sometimes training four times a day. To build up his legs he did up to 2,000 reps a day – there are no rules, you make up the rules as needed

Goal setting principles can be applied to everything – Brian is now in a different profession, International financial services. By applying those same principles, Brian is now one of the top people in the profession and writes obscene amounts of business.

Also, take a look at my interview with Brian Peters at

With 2008 fast approaching, it is a good time to reflect on your goals and what you want to achieve. Take a look at my programme ‘It’s all About You’ a triple CD series with an action planner and a great gift for a friend or yourself.

Frank Furness CSP CFP TOT is a professional speaker and trainer specialising in sales, technology and sales management. He has educated, entertained and inspired audiences in 48 countries. His publications and sales CDs have been sold globally. For more information or to sign up for the free ‘Sales Tips & Ideas’ newsletter, email and for resources take a look at and

NOTE: You're welcome to "reprint" this article online as long as it remains complete and unaltered (including the "about the author" info at the end), and you send a copy of your reprint to Take a look at other articles, free software and e-Books at

Download 39 Power Sales Closing Scripts at

No comments: