Quick Links...
Interview with Dan Poynter
Expect more from 2008 - Ebook
Rick Searfoss - Astronaut Interview
Interview with Chris X from Google Assassin
Royalty Free Music
New Resources
Hints, Tips & Tricks
Microsoft Training Videos
Frank walking with live Tigers
Online Sales Secrets Revealed
Viral Video Sales Tips
Frank's Blog
Audio Jukebox
Internet Marketing - Interview with Terry Brock
Wealth Creation Masterclass
Super Affiliate Handbook
Free UPDATED Internet Marketing Ebook
Recommended Books
Internet Resources
NEW - 80 page Ebook on Google Adwords
How to Find New Clients for Speakers, Trainers, Coaches & Consultants
Free Ebook 'Search Engine Optimisation Made Easy'
Franks resources
How to Get Hired - Recruitment Tips on Video
Frank's YouTube Video Channel
Just for laughs - November 2007
Berlin Photos
Saigon Photos
Thailand Photos
Dubai Photos
Kenya Photos
Interview with the Internet Audio and Video Guy
Friday, April 11, 2008
Monday, April 07, 2008
Speaking Tips - Presenting in Hong Kong
Welcome to Hong Kong. How many of us can remember the old airport with the runway in the sea and the greatest challenge for every airline pilot. All that has changed now and Hong Kong airport is amongst the most modern in the world. A short train ride on a clean modern express takes you into either Kowloon or the Island of Hong Kong.
It is a country of fascination, history, and wonderful foods and of course the best shopping in the world. The main business district is on the Island of Hong Kong in the “central” district. It is easy to get around as the MTR underground is fabulous, clean, efficient and always on time. I normally buy an “octopus” ticket for HK$150 (approx US$20) and this can be used for a week. The hotels are first class as are the restaurants but be prepared, Hong Kong is an expensive city. Taxis are efficient but get your hotel to write out the address, as many taxi drivers don’t understand English. Most speaking venues are in the hotels or at the World Trade Centre and are super efficient. Do your homework before you go. I made some unforgivable blunders in the beginning. The first time I went to Hong Kong, I spoke to a group of approximately 100 Chinese business people. After the talk, many came to meet me and handed their cards to me, which I put into my pocket. I was politely told that I had insulted everyone and was then shown the correct behaviour. The card is handed over and accepted with both hands. You should read it, show appreciation by feeling it and making some gesture and then put it away in your pocket. Always carry a supply of business cards as the culture dictates the swapping of cards immediately.
As I travel to Hong Kong about 4 to 6 times a year, I bought some books on Chinese etiquette, which has assisted me tremendously. The Chinese can appear almost shy to start with, but they enjoy entertainment as much as anyone else. Your talk must contain many educational points, as this is a priority. The people are serious, professional and the hardest working nation I have come across. Never be late for an appointment.
Always expect the unexpected. On my trip last month I spoke to the sales force of a Chinese client that I had worked with twice before. They had moved into new offices where I would be speaking. They have a sales force of around a hundred people and I was expecting to speak in an auditorium. I was surprised to find that I was speaking in a huge office where they would all be sitting at their desks watching me on three giant TV screens. I was standing at the front of the office on a platform where a cameraman was filming and projecting the images (it reminded me of the old machine shops where everyone would be sitting working while an overseer controlled things from the front.)
My next talk was at the FCC (Foreign Colonial Club) and I arrived very early to get a feel of the venue. It was a breakfast talk and the room had been set up taking every last bit of space and leaving no room for the speaker. I quickly had to rearrange things and a factor that I take into account when I speak anywhere in the world is to be very specific about the arrangements and still always arriving early. I arrange a lot of my own speaking tours and it is up to me to ensure that everything meets the client’s expectations. I always tell my Chinese audiences that they can laugh, ask questions and enjoy themselves. Their culture dictates that normally the leader of the group would answer all questions. I am a very enthusiastic speaker and tend to speak fairly quickly, when speaking English to the Chinese I need to be very aware that I need to slow down and ensure that I am understood.
If you enjoy shopping (like me), there is no place like Hong Kong. There are shops literally everywhere. I have found the best places to shop in Mongkok, which contains a ladies market and night market, Causeway Bay and Tsim Sha Tsui. Gadget junkies will lose themselves at Star City and Wanchai Computer Centre. Nightlife abounds with wonderful restaurants and bars around Soho and Lan Kwai Fong. Taking a trip up the cable car will give you a spectacular view of the city. Take a bus ride to Stanley Bay where you can pick up all kinds of bargains at Stanley market like a beautiful silk tie for about US$1.50. Visit Happy Valley Racetrack or take a boat ride to Aberdeen to see a city of boat people. Enjoy the “Star Ferry” from Hong Kong to Kowloon with the locals or take the hovercraft to Discovery Bay for a game of golf. One of my favourite places is the Island of Chin Chau and a half hour ferry ride will take you to the favourite holiday resort of the locals. Beautiful beaches, no cars (only bicycles) and the best seafood will have you returning more than once. Another hovercraft trip will take you to the Island of Macau, which was previously under Portuguese rule and still has all the influences. The Island of Lantau has the giant Buddha and visit Sea Park with its cable cars that will give you a spectacular view of Hong Kong and will take you to the world’s longest escalator. Speaking opportunities abound, so get it to the top of your “opportunity” list.
If you ever get the opportunity speak in Hong Kong, the people are wonderful and the food and shopping great!
Frank Furness CSP CFP TOT is a professional speaker and trainer specialising in sales, technology and sales management. He has educated, entertained and inspired audiences in 48 countries. His publications and sales CDs have been sold globally. For more information or to sign up for the free ‘Sales Tips & Ideas’ newsletter, email frank@frankfurness.com and for resources take a look at http://www.frankfurness.com and http://www.frankfurnessresources.com
NOTE: You're welcome to "reprint" this article online as long as it remains complete and unaltered (including the "about the author" info at the end), and you send a copy of your reprint to frank@frankfurness.com Take a look at other articles, free software and e-Books at http://www.frankfurness.com/
Download 39 Power Sales Closing Scripts at http://www.frankfurness.com/closingscripts.cfm
It is a country of fascination, history, and wonderful foods and of course the best shopping in the world. The main business district is on the Island of Hong Kong in the “central” district. It is easy to get around as the MTR underground is fabulous, clean, efficient and always on time. I normally buy an “octopus” ticket for HK$150 (approx US$20) and this can be used for a week. The hotels are first class as are the restaurants but be prepared, Hong Kong is an expensive city. Taxis are efficient but get your hotel to write out the address, as many taxi drivers don’t understand English. Most speaking venues are in the hotels or at the World Trade Centre and are super efficient. Do your homework before you go. I made some unforgivable blunders in the beginning. The first time I went to Hong Kong, I spoke to a group of approximately 100 Chinese business people. After the talk, many came to meet me and handed their cards to me, which I put into my pocket. I was politely told that I had insulted everyone and was then shown the correct behaviour. The card is handed over and accepted with both hands. You should read it, show appreciation by feeling it and making some gesture and then put it away in your pocket. Always carry a supply of business cards as the culture dictates the swapping of cards immediately.
As I travel to Hong Kong about 4 to 6 times a year, I bought some books on Chinese etiquette, which has assisted me tremendously. The Chinese can appear almost shy to start with, but they enjoy entertainment as much as anyone else. Your talk must contain many educational points, as this is a priority. The people are serious, professional and the hardest working nation I have come across. Never be late for an appointment.
Always expect the unexpected. On my trip last month I spoke to the sales force of a Chinese client that I had worked with twice before. They had moved into new offices where I would be speaking. They have a sales force of around a hundred people and I was expecting to speak in an auditorium. I was surprised to find that I was speaking in a huge office where they would all be sitting at their desks watching me on three giant TV screens. I was standing at the front of the office on a platform where a cameraman was filming and projecting the images (it reminded me of the old machine shops where everyone would be sitting working while an overseer controlled things from the front.)
My next talk was at the FCC (Foreign Colonial Club) and I arrived very early to get a feel of the venue. It was a breakfast talk and the room had been set up taking every last bit of space and leaving no room for the speaker. I quickly had to rearrange things and a factor that I take into account when I speak anywhere in the world is to be very specific about the arrangements and still always arriving early. I arrange a lot of my own speaking tours and it is up to me to ensure that everything meets the client’s expectations. I always tell my Chinese audiences that they can laugh, ask questions and enjoy themselves. Their culture dictates that normally the leader of the group would answer all questions. I am a very enthusiastic speaker and tend to speak fairly quickly, when speaking English to the Chinese I need to be very aware that I need to slow down and ensure that I am understood.
If you enjoy shopping (like me), there is no place like Hong Kong. There are shops literally everywhere. I have found the best places to shop in Mongkok, which contains a ladies market and night market, Causeway Bay and Tsim Sha Tsui. Gadget junkies will lose themselves at Star City and Wanchai Computer Centre. Nightlife abounds with wonderful restaurants and bars around Soho and Lan Kwai Fong. Taking a trip up the cable car will give you a spectacular view of the city. Take a bus ride to Stanley Bay where you can pick up all kinds of bargains at Stanley market like a beautiful silk tie for about US$1.50. Visit Happy Valley Racetrack or take a boat ride to Aberdeen to see a city of boat people. Enjoy the “Star Ferry” from Hong Kong to Kowloon with the locals or take the hovercraft to Discovery Bay for a game of golf. One of my favourite places is the Island of Chin Chau and a half hour ferry ride will take you to the favourite holiday resort of the locals. Beautiful beaches, no cars (only bicycles) and the best seafood will have you returning more than once. Another hovercraft trip will take you to the Island of Macau, which was previously under Portuguese rule and still has all the influences. The Island of Lantau has the giant Buddha and visit Sea Park with its cable cars that will give you a spectacular view of Hong Kong and will take you to the world’s longest escalator. Speaking opportunities abound, so get it to the top of your “opportunity” list.
If you ever get the opportunity speak in Hong Kong, the people are wonderful and the food and shopping great!
Frank Furness CSP CFP TOT is a professional speaker and trainer specialising in sales, technology and sales management. He has educated, entertained and inspired audiences in 48 countries. His publications and sales CDs have been sold globally. For more information or to sign up for the free ‘Sales Tips & Ideas’ newsletter, email frank@frankfurness.com and for resources take a look at http://www.frankfurness.com and http://www.frankfurnessresources.com
NOTE: You're welcome to "reprint" this article online as long as it remains complete and unaltered (including the "about the author" info at the end), and you send a copy of your reprint to frank@frankfurness.com Take a look at other articles, free software and e-Books at http://www.frankfurness.com/
Download 39 Power Sales Closing Scripts at http://www.frankfurness.com/closingscripts.cfm
Quick Links and Tips
Quick Links...
Interview with Dan Poynter
Expect more from 2008 - Ebook
Rick Searfoss - Astronaut Interview
Interview with Chris X from Google Assassin
Royalty Free Music
New Resources
Hints, Tips & Tricks
Microsoft Training Videos
Text to Voice Software
Online Sales Secrets Revealed
Viral Video Sales Tips
Frank's Blog
Audio Jukebox
Internet Marketing - Interview with Terry Brock
Wealth Creation Masterclass
Super Affiliate Handbook
Free UPDATED Internet Marketing Ebook
Recommended Books
Internet Resources
NEW - 80 page Ebook on Google Adwords
How to Find New Clients for Speakers, Trainers, Coaches & Consultants
Free Ebook 'Search Engine Optimisation Made Easy'
Franks resources
How to Get Hired - Recruitment Tips on Video
Frank's YouTube Video Channel
Just for laughs - November 2007
Berlin Photos
Saigon Photos
Thailand Photos
Dubai Photos
Kenya Photos
Interview with the Internet Audio and Video Guy
Interview with Dan Poynter
Expect more from 2008 - Ebook
Rick Searfoss - Astronaut Interview
Interview with Chris X from Google Assassin
Royalty Free Music
New Resources
Hints, Tips & Tricks
Microsoft Training Videos
Text to Voice Software
Online Sales Secrets Revealed
Viral Video Sales Tips
Frank's Blog
Audio Jukebox
Internet Marketing - Interview with Terry Brock
Wealth Creation Masterclass
Super Affiliate Handbook
Free UPDATED Internet Marketing Ebook
Recommended Books
Internet Resources
NEW - 80 page Ebook on Google Adwords
How to Find New Clients for Speakers, Trainers, Coaches & Consultants
Free Ebook 'Search Engine Optimisation Made Easy'
Franks resources
How to Get Hired - Recruitment Tips on Video
Frank's YouTube Video Channel
Just for laughs - November 2007
Berlin Photos
Saigon Photos
Thailand Photos
Dubai Photos
Kenya Photos
Interview with the Internet Audio and Video Guy
Technology Tips with Frank Furness & Terry Brock
My ‘brother from another mother’ Terry Brock, recently spent a few days at our home in London. Terry is one of the top technology speakers and journalists in the USA and my wife despairs every time he comes to visit as I end up spending a fortune on the latest tools and technology.
Take a look at the video we produced showing the latest on offer that can help you in your business.
I keep pushing video technology to the limits and will be making another 70 technology video clips in the next few months and uploading these to 50 video sites. Right now video is the thing of the future, here are some of the ways it can help you and your business:
Build a profile on the internet – I have over 100 videos on the net which has generated over 300,000 viewings
Sell your products or services – I always have some action that the viewer can take at the end of each video i.e. redirecting them to a sales page
Building your subscriber list – I get hundreds of new subscribers each week from all over the world from people watching the videos
Use it as an analysing tool – I monitor which videos have the most viewings and comments and then develop products to suit: I know there is an interested audience. Equally if there are very few viewings or comments, I don’t spend much time promoting those products/speeches.
Send viewers to a squeeze page where you can upsell them one of your products or services, get a brochure request or send them something that promotes your business. They are already interested, otherwise that wouldn’t have watched the video
Have your own video channel on YouTube – This will also have people subscribing to your channel, I have over 300 subscribers.
Next month I will also be starting my Video Coaching programme and showing you exactly how to do it. You will learn:
Where to find free programmes that will have you editing in minutes
How to put Hyperlinks on your videos (I searched for years to find this info)
The best sites to promote your videos and where you will even be paid for viewings
How to create your own video channel in minutes with no technical knowledge. Take a look at http://www.learn2present.com/ which I put together in 3 minutes. I make money from the Adwords on the site
How to build your subscriber list using video
Simple software programmes that will take any video, optimise it for the internet and even build the little TV with controls.
How to download videos from YouTube, convert them and use them in your presentations.
Please email me at frank@frankfurness.com if you are interested in the programme and I will get the details to you.
Now take a look at the interview with Terry Brock...
Frank Furness CSP CFP is a professional speaker and trainer specialising in sales and technology. He has educated, entertained and inspired audiences in 42 countries. His publications and sales CDs have been sold globally. He is the author of ‘Walking with Tigers - Success Secrets of Exceptional Achievers’ which is available from http://www.amazon.co.uk
For more information or to sign up for the free ‘Sales Tips & Ideas’ newsletter, email frank@frankfurness.com or telephone+ 44 (0) 1923 248200. http://www.frankfurness.com
NOTE: You're welcome to "reprint" this article online as long as it remains complete and unaltered (including the "about the author" info at the end), and you send a copy of your reprint to frank@frankfurness.com Take a look at other articles, free software and e-Books at http://www.frankfurness.com/
Download 39 Power Sales Closing Scripts at http://www.frankfurness.com/closingscripts.cfm
Take a look at the video we produced showing the latest on offer that can help you in your business.
I keep pushing video technology to the limits and will be making another 70 technology video clips in the next few months and uploading these to 50 video sites. Right now video is the thing of the future, here are some of the ways it can help you and your business:
Build a profile on the internet – I have over 100 videos on the net which has generated over 300,000 viewings
Sell your products or services – I always have some action that the viewer can take at the end of each video i.e. redirecting them to a sales page
Building your subscriber list – I get hundreds of new subscribers each week from all over the world from people watching the videos
Use it as an analysing tool – I monitor which videos have the most viewings and comments and then develop products to suit: I know there is an interested audience. Equally if there are very few viewings or comments, I don’t spend much time promoting those products/speeches.
Send viewers to a squeeze page where you can upsell them one of your products or services, get a brochure request or send them something that promotes your business. They are already interested, otherwise that wouldn’t have watched the video
Have your own video channel on YouTube – This will also have people subscribing to your channel, I have over 300 subscribers.
Next month I will also be starting my Video Coaching programme and showing you exactly how to do it. You will learn:
Where to find free programmes that will have you editing in minutes
How to put Hyperlinks on your videos (I searched for years to find this info)
The best sites to promote your videos and where you will even be paid for viewings
How to create your own video channel in minutes with no technical knowledge. Take a look at http://www.learn2present.com/ which I put together in 3 minutes. I make money from the Adwords on the site
How to build your subscriber list using video
Simple software programmes that will take any video, optimise it for the internet and even build the little TV with controls.
How to download videos from YouTube, convert them and use them in your presentations.
Please email me at frank@frankfurness.com if you are interested in the programme and I will get the details to you.
Now take a look at the interview with Terry Brock...
Frank Furness CSP CFP is a professional speaker and trainer specialising in sales and technology. He has educated, entertained and inspired audiences in 42 countries. His publications and sales CDs have been sold globally. He is the author of ‘Walking with Tigers - Success Secrets of Exceptional Achievers’ which is available from http://www.amazon.co.uk
For more information or to sign up for the free ‘Sales Tips & Ideas’ newsletter, email frank@frankfurness.com or telephone+ 44 (0) 1923 248200. http://www.frankfurness.com
NOTE: You're welcome to "reprint" this article online as long as it remains complete and unaltered (including the "about the author" info at the end), and you send a copy of your reprint to frank@frankfurness.com Take a look at other articles, free software and e-Books at http://www.frankfurness.com/
Download 39 Power Sales Closing Scripts at http://www.frankfurness.com/closingscripts.cfm
Frank Furness News & Views
Can you believe that we are in April already and this is my first newsletter of the year?
Last year I produced the video sales tips every two weeks and from next month I will be doing the same with video technology tips where I will be reviewing the latest tools that help to grow our businesses, have one free EBook give away and one productivity tip or idea. Please take a look at these as there are some great tips that are making or saving me money in my business.
From May I will also be starting my online coaching programme on how to create an income while you sleep. Please email me at frank@frankfurness for more details.
As you know I launched my new book ‘Walking with Tigers’ last year and now you can watch the video of the incredible good fortune I had to play with these wonderful animals. Click here to watch.
You can also watch and listen to some of the Business Tigers featured in the book including Karan Bilimoria from Cobra Beer, W.Mitchell, Rick Searfoss (astronaut), Mark Victor Hansen (Chicken Soup for the Soul) and internet Guru Tom Antion. Click here to take a look
In this edition, please take a listen to an interview with publishing guru, Dan Poyner. He will be running a workshop in the UK in July, click here for full details.
On Dan’s valuable advice my book How to Find New Business and Clients’ has been re-written and will be released in the next two weeks in book and EBook formats, watch for details.
I now have over 60 websites and use numerous software tools to automate everything. Over the years I have spent thousands on information EBooks, software and programmes to drive sales on the net as I am a salesman and this is the new global salesroom. I am not a ‘techie’, so don’t want to get bogged down by the technical details, but just want to press a few ’next’ buttons and watch things happen.
I decided to put a one-off offer to people who have bought products or services from me in the past and now have been asked by many of my subscribers to make this available to them. So I have decided to do this only until the 10th April and then will be closing this offer and making the products available separately at the normal prices. Don’t wait, take a look now, there will never be another offer like this (only for PCs, sorry......)
Take a look at the one-off offer Toolkit for business
Last year I produced the video sales tips every two weeks and from next month I will be doing the same with video technology tips where I will be reviewing the latest tools that help to grow our businesses, have one free EBook give away and one productivity tip or idea. Please take a look at these as there are some great tips that are making or saving me money in my business.
From May I will also be starting my online coaching programme on how to create an income while you sleep. Please email me at frank@frankfurness for more details.
As you know I launched my new book ‘Walking with Tigers’ last year and now you can watch the video of the incredible good fortune I had to play with these wonderful animals. Click here to watch.
You can also watch and listen to some of the Business Tigers featured in the book including Karan Bilimoria from Cobra Beer, W.Mitchell, Rick Searfoss (astronaut), Mark Victor Hansen (Chicken Soup for the Soul) and internet Guru Tom Antion. Click here to take a look
In this edition, please take a listen to an interview with publishing guru, Dan Poyner. He will be running a workshop in the UK in July, click here for full details.
On Dan’s valuable advice my book How to Find New Business and Clients’ has been re-written and will be released in the next two weeks in book and EBook formats, watch for details.
I now have over 60 websites and use numerous software tools to automate everything. Over the years I have spent thousands on information EBooks, software and programmes to drive sales on the net as I am a salesman and this is the new global salesroom. I am not a ‘techie’, so don’t want to get bogged down by the technical details, but just want to press a few ’next’ buttons and watch things happen.
I decided to put a one-off offer to people who have bought products or services from me in the past and now have been asked by many of my subscribers to make this available to them. So I have decided to do this only until the 10th April and then will be closing this offer and making the products available separately at the normal prices. Don’t wait, take a look now, there will never be another offer like this (only for PCs, sorry......)
Take a look at the one-off offer Toolkit for business
Success Secrets by Frank Furness
I have always maintained that to be the best in your field, whatever it is, you need to mix with the masters. When I started in sales in 1980, I found the top salesman and asked him if I could shadow him for 2 weeks, He agreed and I learned more from watching him than from all the sales programmes I had attended.
I did the same when I went into speaking, I interviewed some of the top speakers in the world like Zig Ziglar, attended as many talks as I could where I could watch and learn from them and then followed their advice. The same is now happening with my internet marketing business, I try to find the best, spend time with them and learn from them.
Some time ago the whole internet marketing fraternity was abuzz with a young 25 year old called Chris X who developed and marketed a book called Dayjob Killer which made him a million dollars in a short period of time. His next project was called ‘Google Assassin’ and consists of the most incredible software to optimise your site, find out how your competitors are beating you on the internet and making the best use of Adwords.
Once again this product made him over a million dollars in a three week period. I was fortunate enough to meet Chris and his partner in Manchester and spent the afternoon with them finding out how they managed to do this. I discovered that these are very smart people, Chris having qualified in law and Ken as a barrister.
I also had a video interview with them and then reviewed their latest product which you can watch below.
The most important points I learned from them were:
Don’t give up, it took them four years to get where they are now
Develop a circle of likeminded people to work together and mentor each other. Everyone has different strengths, and the power of so many ideas and ways of looking at things is what contributed to their success.
You don’t get rich overnight – it takes time and patience
Build your subscriber list, whatever your business or hobby – build that list
Find products of value that you can market to your subscribers, otherwise they will leave you
Take a look at the video....
I did the same when I went into speaking, I interviewed some of the top speakers in the world like Zig Ziglar, attended as many talks as I could where I could watch and learn from them and then followed their advice. The same is now happening with my internet marketing business, I try to find the best, spend time with them and learn from them.
Some time ago the whole internet marketing fraternity was abuzz with a young 25 year old called Chris X who developed and marketed a book called Dayjob Killer which made him a million dollars in a short period of time. His next project was called ‘Google Assassin’ and consists of the most incredible software to optimise your site, find out how your competitors are beating you on the internet and making the best use of Adwords.
Once again this product made him over a million dollars in a three week period. I was fortunate enough to meet Chris and his partner in Manchester and spent the afternoon with them finding out how they managed to do this. I discovered that these are very smart people, Chris having qualified in law and Ken as a barrister.
I also had a video interview with them and then reviewed their latest product which you can watch below.
The most important points I learned from them were:
Don’t give up, it took them four years to get where they are now
Develop a circle of likeminded people to work together and mentor each other. Everyone has different strengths, and the power of so many ideas and ways of looking at things is what contributed to their success.
You don’t get rich overnight – it takes time and patience
Build your subscriber list, whatever your business or hobby – build that list
Find products of value that you can market to your subscribers, otherwise they will leave you
Take a look at the video....
Friday, April 04, 2008
Sales Tips – How to Drive New Clients to Your Business by Frank Furness
With the economy slowing, it is now time to start a marketing campaign to find new clients and generate new leads. Here is a plan of action that I would suggest:
1. Who is your target audience or ideal client? Really spend some time on this and analyse your client base. Find out who the clients are that are giving you the lowest profits and the biggest headaches....we all have them. Now either get rid of them or assign them to a call centre team or someone else in the office, so you can spend more time on the profitable clients. Now take a look at your most profitable clients, the ones you really enjoy working with and profile them. How did they come to be clients, were they part of a marketing campaign, a referral, generated from the internet or other means?
2. Develop five marketing tools or strategies to get more ‘ideal clients’. What were the strategies that worked best in the past is everyone in the team still applying those strategies. There are many methods to find new clients or leads, but you should spend your time on the strategies that work best and give you the most profitable results and ‘ideal clients’. Marketing or prospecting strategies include:
• Referrals
• Associations and Trade Bodies
• Exhibitions
• Speaking at targeted conferences
• Centres of Influence
• Networking
• Websites and the Internet
• White papers
• Newsletters Article marketing
• Advertising
• Sponsorships
• Corporate entertainment
• Mailshots
• Expert articles in the trade press
• Hospitality
• Workshops and free surgeries
3. Your Competitive Advantage. Brainstorm with the sales and marketing team and discover your competitive advantage. Why should someone change from their existing supplier to you? How are you different, what better results can you offer? If you are not 100% clear on this, you will speak to a lot of potential clients and be met with that wonderful phrase ‘I want to think about it’, which really means NO – You haven’t convinced me why I should change and buy your goods or services.
4. When will the campaign start, what are the responsibilities of everyone on the team and how often.
Frank Furness CSP is a specialist speaker and author in marketing, sales and technology. Frank can be contacted at mailto:frank@frankfurness.com or telephone+44 (0) 1923 248200
Download 39 Power Sales Closing Scripts at http://www.frankfurness.com/closingscripts.cfm
Download free EBooks and software and get all the latest tips at http://www.frankfurnessresources.com/
NOTE: You're welcome to "reprint" this article online as long as it remains complete and unaltered (including the "about the author" info at the end), and you send a copy of your reprint to frank@frankfurness.com
1. Who is your target audience or ideal client? Really spend some time on this and analyse your client base. Find out who the clients are that are giving you the lowest profits and the biggest headaches....we all have them. Now either get rid of them or assign them to a call centre team or someone else in the office, so you can spend more time on the profitable clients. Now take a look at your most profitable clients, the ones you really enjoy working with and profile them. How did they come to be clients, were they part of a marketing campaign, a referral, generated from the internet or other means?
2. Develop five marketing tools or strategies to get more ‘ideal clients’. What were the strategies that worked best in the past is everyone in the team still applying those strategies. There are many methods to find new clients or leads, but you should spend your time on the strategies that work best and give you the most profitable results and ‘ideal clients’. Marketing or prospecting strategies include:
• Referrals
• Associations and Trade Bodies
• Exhibitions
• Speaking at targeted conferences
• Centres of Influence
• Networking
• Websites and the Internet
• White papers
• Newsletters Article marketing
• Advertising
• Sponsorships
• Corporate entertainment
• Mailshots
• Expert articles in the trade press
• Hospitality
• Workshops and free surgeries
3. Your Competitive Advantage. Brainstorm with the sales and marketing team and discover your competitive advantage. Why should someone change from their existing supplier to you? How are you different, what better results can you offer? If you are not 100% clear on this, you will speak to a lot of potential clients and be met with that wonderful phrase ‘I want to think about it’, which really means NO – You haven’t convinced me why I should change and buy your goods or services.
4. When will the campaign start, what are the responsibilities of everyone on the team and how often.
Frank Furness CSP is a specialist speaker and author in marketing, sales and technology. Frank can be contacted at mailto:frank@frankfurness.com or telephone+
Download 39 Power Sales Closing Scripts at http://www.frankfurness.com/closingscripts.cfm
Download free EBooks and software and get all the latest tips at http://www.frankfurnessresources.com/
NOTE: You're welcome to "reprint" this article online as long as it remains complete and unaltered (including the "about the author" info at the end), and you send a copy of your reprint to frank@frankfurness.com
Wednesday, November 07, 2007
Quick Links and resources
Quick Links...
Interview with the Internet Audio and Video Guy
YouTube Strategies - Ebook
Rick Searfoss - Astronaut Interview
Rick Searfoss - Photos from space
Royalty Free Music
New Resources
Hints, Tips & Tricks
Microsoft Training Videos
Text to Voice Software
Online Sales Secrets Revealed
Viral Video Sales Tips
Frank's Blog
Audio Jukebox
Internet Marketing - Interview with Terry Brock
Wealth Creation Masterclass
Super Affiliate Handbook
Free UPDATED Internet Marketing Ebook
Recommended Books
Internet Resources
NEW - 80 page Ebook on Google Adwords
How to Find New Clients for Speakers, Trainers, Coaches & Consultants
Free Ebook 'Search Engine Optimisation Made Easy'
Franks resources
How to Get Hired - Recruitment Tips on Video
Frank's YouTube Video Channel
Just for laughs - November 2007
Berlin Photos
Saigon Photos
Thailand Photos
Dubai Photos
Kenya Photos
Morocco Photos
Interview with the Internet Audio and Video Guy
YouTube Strategies - Ebook
Rick Searfoss - Astronaut Interview
Rick Searfoss - Photos from space
Royalty Free Music
New Resources
Hints, Tips & Tricks
Microsoft Training Videos
Text to Voice Software
Online Sales Secrets Revealed
Viral Video Sales Tips
Frank's Blog
Audio Jukebox
Internet Marketing - Interview with Terry Brock
Wealth Creation Masterclass
Super Affiliate Handbook
Free UPDATED Internet Marketing Ebook
Recommended Books
Internet Resources
NEW - 80 page Ebook on Google Adwords
How to Find New Clients for Speakers, Trainers, Coaches & Consultants
Free Ebook 'Search Engine Optimisation Made Easy'
Franks resources
How to Get Hired - Recruitment Tips on Video
Frank's YouTube Video Channel
Just for laughs - November 2007
Berlin Photos
Saigon Photos
Thailand Photos
Dubai Photos
Kenya Photos
Morocco Photos
Product Review - Video Web Wizard
People are always asking me how to get their videos onto their websites. I use a lot of different software, mainly pretty complicated and expensive.
Now I have discovered a brilliant piece of software that does it in less than a minute (take a look at a sample).
It is so simple to use and only £29 - PLUS - you get the resale rights together with website, sales letter and everything else.
You only need to sell one copy and you have made your money back. But the best part is that you will be using this all the time, I do!
Just for Laughs - The Curse of Email...
Dear All,
My thanks to all those who have sent me emails this past year........I must send my thanks to whoever sent me the one about rat shit in the glue on envelopes because I now have to use a wet towel with every envelope that needs sealing.
Also,I now have to scrub the top of every can I open for the same reason.
I no longer have any savings because I gave it to a sick girl (Penny Brown); who is about to die in the hospital for the 1,387,258th time.
I no longer have any money at all, but that will change once I receive the $15,000 that Bill Gates/Microsoft and AOL are sendingme for participating in their special e-mail program .........Or from the senior bank clerk in Nigeria who wants me to split $7 million with me for pretending to be a long lost relative of a customer who died intestate.
I no longer worry about my soul because I have 363,214 angels looking out for me, and St. Theresa's novena has granted my everywish.
I no longer use cancer-causing deodorants even though I smell like a water buffalo on a hot day.
Thanks to you,I have learned that my prayers only get answered if I forward e-mail to seven of my friends and make a wish within five minutes.
Because of your concern I no longer drink Coca-Cola because it can remove toilet stains and explodes with mentos.
I no longer can buy petrol without taking a man along to watch the car so a serial killer won't crawl in my back seat when I'm filling up.
I no longer go to shopping malls because someone will drug me with a perfume sample and rob me.
I no longer answer the phone because someone will ask me to dial a number for which I will get a phone bill with calls to Jamaica , Uganda , Singapore and Uzbekistan ..
Thanks to you, I can't use anyone's toilet but mine because a big brown African spider is lurking under the seat to cause me instant death when it bites my bum.
And thanks to your great advice,I can't even pick up the R5.00 I found dropped in the car park because it probably was placed there by a sex molester waiting underneath my car to grab my leg.
If you don't send this e-mail to at least 144,000 people in the next 70 minutes, a large dove with diarrhoea will land on your head at 5:00pm this afternoon and the fleas from 12 camels will infest your back, causing you to grow a hairy hump.
I know this will occur because it actually happened to a friend of my next door neighbour's ex-mother-in-law's second husband's cousin's beautician.B
y the way....a South American scientist after a lengthy study has discovered that people with low IQ who have infrequent sexual activity always read their e-mails with their hand on the mouse.
Don't bother taking it off now, it's too late!
My thanks to all those who have sent me emails this past year........I must send my thanks to whoever sent me the one about rat shit in the glue on envelopes because I now have to use a wet towel with every envelope that needs sealing.
Also,I now have to scrub the top of every can I open for the same reason.
I no longer have any savings because I gave it to a sick girl (Penny Brown); who is about to die in the hospital for the 1,387,258th time.
I no longer have any money at all, but that will change once I receive the $15,000 that Bill Gates/Microsoft and AOL are sendingme for participating in their special e-mail program .........Or from the senior bank clerk in Nigeria who wants me to split $7 million with me for pretending to be a long lost relative of a customer who died intestate.
I no longer worry about my soul because I have 363,214 angels looking out for me, and St. Theresa's novena has granted my everywish.
I no longer use cancer-causing deodorants even though I smell like a water buffalo on a hot day.
Thanks to you,I have learned that my prayers only get answered if I forward e-mail to seven of my friends and make a wish within five minutes.
Because of your concern I no longer drink Coca-Cola because it can remove toilet stains and explodes with mentos.
I no longer can buy petrol without taking a man along to watch the car so a serial killer won't crawl in my back seat when I'm filling up.
I no longer go to shopping malls because someone will drug me with a perfume sample and rob me.
I no longer answer the phone because someone will ask me to dial a number for which I will get a phone bill with calls to Jamaica , Uganda , Singapore and Uzbekistan ..
Thanks to you, I can't use anyone's toilet but mine because a big brown African spider is lurking under the seat to cause me instant death when it bites my bum.
And thanks to your great advice,I can't even pick up the R5.00 I found dropped in the car park because it probably was placed there by a sex molester waiting underneath my car to grab my leg.
If you don't send this e-mail to at least 144,000 people in the next 70 minutes, a large dove with diarrhoea will land on your head at 5:00pm this afternoon and the fleas from 12 camels will infest your back, causing you to grow a hairy hump.
I know this will occur because it actually happened to a friend of my next door neighbour's ex-mother-in-law's second husband's cousin's beautician.B
y the way....a South American scientist after a lengthy study has discovered that people with low IQ who have infrequent sexual activity always read their e-mails with their hand on the mouse.
Don't bother taking it off now, it's too late!
Monday, November 05, 2007
Public Speaking Tips - Speaking in South Africa by Frank Furness
There is nothing quite as beautiful as an African dawn. Sitting in an open Jeep, watching elephant, zebra and buck at the waterhole while the sun shows its face is a feeling that can only be experienced not described.
I’m a South African and have lived in London, England for the past fourteen years, but still eagerly look forward to my regular visits and speaking assignments in South Africa each year.
South Africa is a rainbow nation, with a multitude of cultures that live together in harmony. Cape Town with Table Mountain, picturesque drives and excellent seafood restaurants makes it a year round tourist attraction. A short drive takes you into the wine lands and a great day out is wine tasting at a number of vineyards and a picnic under the oaks at the Boschendal Estate is a memorable experience.
I’m a South African and have lived in London, England for the past fourteen years, but still eagerly look forward to my regular visits and speaking assignments in South Africa each year.
South Africa is a rainbow nation, with a multitude of cultures that live together in harmony. Cape Town with Table Mountain, picturesque drives and excellent seafood restaurants makes it a year round tourist attraction. A short drive takes you into the wine lands and a great day out is wine tasting at a number of vineyards and a picnic under the oaks at the Boschendal Estate is a memorable experience.
A day of easy driving takes you up the Garden route through the picture book towns of Hermanus, Knysna and George. A short distance away is a day of riding ostriches at the ostrich farms in Oudtshoorn. If first class is your travel mode, take the luxurious Blue Train from Cape Town to Johannesburg or Zimbabwe. Fly to Natal and experience the beautiful white beaches and tropical climate and spend a few evenings in the Drakensberg Mountains.
Johannesburg is the financial and business capital with numerous speaking engagements available.
Johannesburg is the financial and business capital with numerous speaking engagements available.
Five hours drive or a short flight takes you to one of the worlds top tourist attractions, the Kruger National Park. It is the largest game reserve in the world and is larger than most small countries. Daily game drives will ensure sightings of more animals in the wild than you could ever imagine.
My favourite game reserves are the small privately owned ones surrounding the Kruger Park. Your own driver will take you on game drives any time of the day or night and drive off any beaten track. I still have memories of watching, from the safety of our land rover, a leopard hunting its prey and late one night watching a family of hyena frolicking and playing with the pups. We were warned not to leave our bungalows after the evening “boma” (barbeque) and when we awoke the next morning, found that lions had been walking around our camp during the night.
A total contrast is Sun City. After driving two hour from Johannesburg into the wilderness, an oasis appears that is a mini Las Vegas. It is made up of luxury hotels, The Lost City and The Palace (ultra luxurious) man-made lakes, casinos, one of the finest golf courses in the world (the Million Dollar Classic) and the Superbowl that has featured superstars in concert including Frank Sinatra and Michael Jackson. It is also a favourite convention venue for conferences and conventions and speakers have numerous assignments there.
I spoke at a large convention in Sun City last year and after the twelve hour flight from London, we enjoyed the typical excellent South African hospitality and four days of paradise.
If you’re given the opportunity to speak in South Africa, grab it with both hands but be prepared to make some concessions. You need to view it as a working holiday as the value of the Rand (the monetary value) makes it very expensive for South Africans to book foreign speakers. You also need to learn a bit about the local humour and cultures. South Africans are similar to Americans and they enjoy high-powered, high-energy speakers with lots of humour. Your money will go a long way in South Africa and $8 will buy you a world-class meal at the finest restaurants. $10 will buy you a bottle of South Africa’s finest wines.
One thing that impressed me when I was there was the quality of the South African speakers. People like Quentin Coetzee and and Ian Thomas are world-renowned speakers. There are also excellent bureaus. Stuart Lee and Marie Grey run professional bureaus and are great people to work with.
If you’re looking for somewhere wonderful to visit, put South Africa at the top of your list.
Frank Furness CSP CFP TOT is a professional speaker and trainer specialising in sales, technology and sales management. He has educated, entertained and inspired audiences in 48 countries. His publications and sales CDs have been sold globally. For more information or to sign up for the free ‘Sales Tips & Ideas’ newsletter, email frank@frankfurness.com and for resources take a look at http://www.frankfurness.com/ and http://www.frankfurnessresources.com/
NOTE: You're welcome to "reprint" this article online as long as it remains complete and unaltered (including the "about the author" info at the end), and you send a copy of your reprint to frank@frankfurness.com Take a look at other articles, free software and e-Books at http://www.frankfurness.com/
Download 39 Power Sales Closing Scripts at http://www.frankfurness.com/closingscripts.cfm
A total contrast is Sun City. After driving two hour from Johannesburg into the wilderness, an oasis appears that is a mini Las Vegas. It is made up of luxury hotels, The Lost City and The Palace (ultra luxurious) man-made lakes, casinos, one of the finest golf courses in the world (the Million Dollar Classic) and the Superbowl that has featured superstars in concert including Frank Sinatra and Michael Jackson. It is also a favourite convention venue for conferences and conventions and speakers have numerous assignments there.
I spoke at a large convention in Sun City last year and after the twelve hour flight from London, we enjoyed the typical excellent South African hospitality and four days of paradise.
If you’re given the opportunity to speak in South Africa, grab it with both hands but be prepared to make some concessions. You need to view it as a working holiday as the value of the Rand (the monetary value) makes it very expensive for South Africans to book foreign speakers. You also need to learn a bit about the local humour and cultures. South Africans are similar to Americans and they enjoy high-powered, high-energy speakers with lots of humour. Your money will go a long way in South Africa and $8 will buy you a world-class meal at the finest restaurants. $10 will buy you a bottle of South Africa’s finest wines.
One thing that impressed me when I was there was the quality of the South African speakers. People like Quentin Coetzee and and Ian Thomas are world-renowned speakers. There are also excellent bureaus. Stuart Lee and Marie Grey run professional bureaus and are great people to work with.
If you’re looking for somewhere wonderful to visit, put South Africa at the top of your list.
Frank Furness CSP CFP TOT is a professional speaker and trainer specialising in sales, technology and sales management. He has educated, entertained and inspired audiences in 48 countries. His publications and sales CDs have been sold globally. For more information or to sign up for the free ‘Sales Tips & Ideas’ newsletter, email frank@frankfurness.com and for resources take a look at http://www.frankfurness.com/ and http://www.frankfurnessresources.com/
NOTE: You're welcome to "reprint" this article online as long as it remains complete and unaltered (including the "about the author" info at the end), and you send a copy of your reprint to frank@frankfurness.com Take a look at other articles, free software and e-Books at http://www.frankfurness.com/
Download 39 Power Sales Closing Scripts at http://www.frankfurness.com/closingscripts.cfm
Goal Setting – Being the Best by Frank Furness
I am so fortunate in my work to meet great achievers. The one thing they all have in common, whether they have great businesses or are Olympic sportspeople are that they are all goal setters.
I love sport so working with the British Olympic and cricket team was a real thrill. Since I was 16 I have always worked out in the gym (you wouldn’t say so looking at my body) and followed weight lifting as a sport. My son has followed and is a qualified gym instructor and personal trainer and even now while he is in the final year of his post graduate law studies, he still finds one and a half hours each day to work out at the gym.
What I love about this sport is that the only person you’re competing with is yourself and there is no age limit where you have to give up. I love playing soccer, but the body now just won’t do what the mind tells it to do.
When I was presenting recently in Singapore, I noticed that one of the delegates was huge and I knew instantly that he was a serious body builder. After my talk I met with him and found out that two years ago he was Mr Universe. Brian Peters is a great guy and was happy to share his knowledge with me. The main points that came from the chat were:
He had set himself the goal of winning Mr Universe 20 years ago. We all need to set ourselves long term goals and never, ever give up on them.
The most important thing in goal setting is to write down the goals and keep revising them. I have tried to do this since I bought my first course on goal setting in 1980. It is pretty scary looking back at those goals and seeing how many have been achieved.
Be specific about your goals. The more specific you are, the more focussed you will be.
Don’t give up – three years before Brian won Mr Universe he was involved in a horrific car accident. People wrote him off and said he would never do it. He believed he could – and did.
Do whatever it takes – Brian had to put in enormous training sessions after his accident, sometimes training four times a day. To build up his legs he did up to 2,000 reps a day – there are no rules, you make up the rules as needed
Goal setting principles can be applied to everything – Brian is now in a different profession, International financial services. By applying those same principles, Brian is now one of the top people in the profession and writes obscene amounts of business.
Also, take a look at my interview with Brian Peters at http://www.frankfurnessresources.com/brian
With 2008 fast approaching, it is a good time to reflect on your goals and what you want to achieve. Take a look at my programme ‘It’s all About You’ a triple CD series with an action planner and a great gift for a friend or yourself.
Frank Furness CSP CFP TOT is a professional speaker and trainer specialising in sales, technology and sales management. He has educated, entertained and inspired audiences in 48 countries. His publications and sales CDs have been sold globally. For more information or to sign up for the free ‘Sales Tips & Ideas’ newsletter, email frank@frankfurness.com and for resources take a look at http://www.frankfurness.com and http://www.frankfurnessresources.com
NOTE: You're welcome to "reprint" this article online as long as it remains complete and unaltered (including the "about the author" info at the end), and you send a copy of your reprint to frank@frankfurness.com Take a look at other articles, free software and e-Books at http://www.frankfurness.com/
Download 39 Power Sales Closing Scripts at http://www.frankfurness.com/closingscripts.cfm
How to get a Great Title for your Book by Frank Furness
We all know how important headlines are. When we see an article in a magazine or newspaper, if the headline is compelling enough, we will read the article. I use a great little package to create headlines for emails, my websites and marketing promotions – http://www.headlinecreator.co.uk
The same happens with book titles, take a look at a lot of the best sellers and they have great titles – Chicken Soup for the Soul, Richistan etc.
You need to ask yourself these questions: is the title compelling, is it original, is it the first of its kind and will it make someone sit up and take notice. You may think of a name in the middle of the night, on a train or plane, be ready to make a note of it. Remember – If you think it – ink it.
When you go through the thought process of coming up with a title, here are some questions to ask yourself:
If someone asked you about the book, how would you describe it, its attributes, why it is important, what are the benefits, why should anyone care, what is special about the book.
If someone asked you for more detail on the book, how would you explain it, what are the tips, behaviours and beliefs.
What are the advantages to someone who buys the book, what are they going to get from it.
My good friend Sam Horn is a legend in this regard and had helped countless best selling authors with the titles for their books. I have listened to her speaking on this subject a number of times and have always been amazed
Some of the methods she uses are to alphabetise or go half and half. Want to find out what this means, take a look at my interview with Sam at
Frank Furness CSP CFP TOT is a professional speaker and trainer specialising in sales, technology and sales management. He has educated, entertained and inspired audiences in 48 countries. His publications and sales CDs have been sold globally. For more information or to sign up for the free ‘Sales Tips & Ideas’ newsletter, email
frank@frankfurness.com and for resources take a look at http://www.frankfurness.com and http://www.frankfurnessresources.com NOTE: You're welcome to "reprint" this article online as long as it remains complete and unaltered (including the "about the author" info at the end), and you send a copy of your reprint to frank@frankfurness.com Take a look at other articles, free software and e-Books at http://www.frankfurness.com/
Download 39 Power Sales Closing Scripts at http://www.frankfurness.com/closingscripts.cfm
Sunday, November 04, 2007
Brilliant Berlin PLUS South Africa win the Rugby World Cup
wcsmmiry
As you know one of the favourite parts of my work is the International travel. I recently spoke at the Entrepreneurs University for the second year running and this time it was in Berlin. I love presenting to this group of young, enthusiastic and talented people from all over the world who set and achieve massive goals and are inspirational to be around. It is also a great opportunity for me to network and as a result this has produced speaking bookings in Singapore, USA and Dubai.
It was my first time in Berlin and I fell in love with the city and its people. Our hotel was right in the middle of the ‘no go zone’ and I could see remnants of the Berlin wall from my room. It was fascinating to visit all the places I have read about and see how this city is now once again dynamic and thriving after breaking down the walls and welcoming in East Berlin.
I heard many moving stories of families that were split up and who after many years came together again. I visited Checkpoint Charlie, the Holocaust Memorial and was even treated to supper at the house of one of the EO members. This house was located in the old East Berlin and belonged to a KGB officer in days past.
The highlight of the event was the black tie dinner at the Olympic Stadium. Tables were laid out in the middle of the stadium and contingents from each country entered the stadium with their flag and national anthem playing, just the same as the Olympic athletes would have. The Germans were impeccable hosts and I will definitely be visiting this wonderful city again.
After a quick engagement in Turkey my next trip was back to Asia for two weeks in Hong Kong, Malaysia and Singapore. I had one day off in Singapore, so managed to fit in 7 marketing appointments and set up my next trip in January 2008.
Although we have been living in London for the last 14 years and I support England whenever any of their sports teams play, my heart is still in South Africa whenever any of their teams play and Candice and I are their most ardent supporters.
Sales and Marketing Skills for Speakers and Trainers - how to get engagements. Please email me at frank@frankfurness.com if you are interested and I will send you the full details.
Also, please take a look at this months product review. It is a great piece of
Please visit http://w ww.frankfurnessresources.com where I have updated and added many new resources.
Thanks to everyone who helped me to get my book ‘Walking with Tigers’ to number 5 for best sellers and number 2 for movers and shakers on Amazon. In the sales column I will share the sales & marketing strategies I used to get there.
As you know one of the favourite parts of my work is the International travel. I recently spoke at the Entrepreneurs University for the second year running and this time it was in Berlin. I love presenting to this group of young, enthusiastic and talented people from all over the world who set and achieve massive goals and are inspirational to be around. It is also a great opportunity for me to network and as a result this has produced speaking bookings in Singapore, USA and Dubai.
It was my first time in Berlin and I fell in love with the city and its people. Our hotel was right in the middle of the ‘no go zone’ and I could see remnants of the Berlin wall from my room. It was fascinating to visit all the places I have read about and see how this city is now once again dynamic and thriving after breaking down the walls and welcoming in East Berlin.
I heard many moving stories of families that were split up and who after many years came together again. I visited Checkpoint Charlie, the Holocaust Memorial and was even treated to supper at the house of one of the EO members. This house was located in the old East Berlin and belonged to a KGB officer in days past.
The highlight of the event was the black tie dinner at the Olympic Stadium. Tables were laid out in the middle of the stadium and contingents from each country entered the stadium with their flag and national anthem playing, just the same as the Olympic athletes would have. The Germans were impeccable hosts and I will definitely be visiting this wonderful city again.
After a quick engagement in Turkey my next trip was back to Asia for two weeks in Hong Kong, Malaysia and Singapore. I had one day off in Singapore, so managed to fit in 7 marketing appointments and set up my next trip in January 2008.
Take a look at the Berlin photographs.
My wife Candice then dragged me off for a two week vacation at our place in Spain where we proudly watched the South African Rugby team win the World cup again. Most of our neighbours in Spain are British and with the final being against England I took a lot of ribbing before the game, but strutted around proudly in my SA rugby t-shirt the next day.
My wife Candice then dragged me off for a two week vacation at our place in Spain where we proudly watched the South African Rugby team win the World cup again. Most of our neighbours in Spain are British and with the final being against England I took a lot of ribbing before the game, but strutted around proudly in my SA rugby t-shirt the next day.
Although we have been living in London for the last 14 years and I support England whenever any of their sports teams play, my heart is still in South Africa whenever any of their teams play and Candice and I are their most ardent supporters.
In January I will be in Asia again and running 2 masterclasses:
Multiple Sources of Income - how to make money while you sleep.
Multiple Sources of Income - how to make money while you sleep.
Sales and Marketing Skills for Speakers and Trainers - how to get engagements. Please email me at frank@frankfurness.com if you are interested and I will send you the full details.
With each newsletter, you will now be receiving complimentary bonuses. This issue includes, 'Words and Phrases that sell' and 'How to Create your own video product'. Download your bonuses here.
Also, please take a look at this months product review. It is a great piece of
inexpensive software that will put video on your website with ease.
Please visit http://w ww.frankfurnessresources.com where I have updated and added many new resources.
How to get your book in the top 10 of Amazon by Frank Furness
As you know I am huge believer in product and my own product range now has 32 products with over 100 CDs and DVDs. Now a new bug has bitten - the book bug. Having seen the success of ‘Walking with Tigers’, I have now rewritten my self- published book ‘How to find New Clients and Business’. It will published at the end of November (a great Christmas Gift), but my biggest concentration will be selling it as an EBook directly and through affiliates.
I am negotiating my next published book and will also be self publishing three more books next year, one on sales, one on how to get hired and get that job, and another on how to recruit and manage a dynamic sales team.
Having sold thousands of my self published book ‘How to Find New Clients and Business’, it was a challenge with my new published book as most of the marketing and PR was to be done by the publishers. I decided that I had to do a lot myself and if I could get a high ranking on Amazon, most bookshops would take notice, so here are the strategies I used and the mistakes I learned from:
1 – In the pre published form I had my publishers send out a copy of the manuscript to top business leaders and people I respected (I gave them the list to send it to). Many of those replied and gave some great comments that I could use on the cover. Most noted was a personal letter from Raymond Ackerman, the founder of Pick and Pay in South Africa and one of the most successful businesspeople in the world. I was thrilled that he had taken the time to read the book and write back and even more so when he sent me a personal email after he received his copy of the book.
His testimonial reads: ‘I really enjoyed reading this book, as it reminded me so much of things that I have tried to do in my life and the way I live. His story is put in such an excellent way, with huge empathy and enthusiasm….I think all people who want to become ‘Tigers’ could learn so much from Frank, and the light-hearted yet in-depth thinking he has put in this book. ‘Raymond Ackerman, founder of Pick ‘n Pay Stores.’
2 – I asked my publishers to print me 1000 copies of the book cover. On the back there was some excellent sales copy and a pre order form. I handed these out wherever I presented.
3 – I planned a mass buying opportunity on Amazon on the launch date. Using internet marketing techniques, I purchased some resale rights products and mailed everyone on my newsletter list informing them that if they bought the book from Amazon on the 29th September, they would be directed to another site where they could download $500 worth of products as a gift for buying the book. Everything was set up beforehand by me using auto responders and it all went smoothly. I was actually flying from Hong Kong to Malaysia that day and the automation process worked a treat.
4 – Before the launch I also contacted a number of my friends who also have large subscription lists and many of them promoted the bonuses to their subscribers.
5 – I created 2 videos with the cover as a background and uploaded them to YouTube also offering the bonus package to anyone who bought from Amazon on the 29th. Take a look at
6 – I wrote 3 articles promoting the book and the bonuses and included a section of the book as a preview. I then used some great software
7 – I wrote another article and put it on my Blog – see
8 – I met with the South African distributors – Penguin Books - on my last trip to SA in June and again in London last month. Their publicity department has done an amazing job and lined up TV, radio and book signings for my trip to South Africa later this month.
9 – I met with the Asian distributors - Pansing – on my trip to Singapore. They will be organizing promotions when I am there in January. I have done the same for my trip to Australia in February and the USA in March.
10 – I an engaging the services of a well known publicist in the United Kingdom.
Mistakes:
1 – Launching on a Saturday. My final reminder email was sent on the Saturday morning and many of the emails were only opened on the Monday, thereby missing the Saturday launch. I am sure if I had organized this for a weekday I could have reached number one or two.
2 – Relying heavily on a number of people to send it to their subscriber lists. Of the 15 who committed to do it, only five actually did and I will do the same for them when they launch their next book or product.
3 – Having Amazon pre order more books, although they did not want to commit to this for an unknown author. Many people who bought the book had to wait while Amazon ordered in stocks and them sent them out.
4 – Not following up with my publishers aggressively enough regarding foreign translation enquiries and distribution I received from some foreign distributors.
5 – MOST IMPORTANTLY – not negotiating a high enough discount for me to buy books to resell.
As you can see, it has taken a huge amount of time and energy to do this and it is the same in any business, you have to make the effort and use multiple marketing strategies to move the business forward.
As a postscript, I have been contacted by two major publishers to help them harness the power of the internet and may be setting up a separate company with one of them. I will also be running a Masterclass and producing an Ebook for potential publishers. So the time and effort was worthwhile after all.
Frank Furness CSP CFP TOT is a professional speaker and trainer specialising in sales, technology and sales management. He has educated, entertained and inspired audiences in 48 countries. His publications and sales CDs have been sold globally. For more information or to sign up for the free ‘Sales Tips & Ideas’ newsletter, email
NOTE: You're welcome to "reprint" this article online as long as it remains complete and unaltered (including the "about the author" info at the end), and you send a copy of your reprint to frank@frankfurness.com Take a look at other articles, free software and e-Books at http://www.frankfurness.com/
Download 39 Power Sales Closing Scripts at http://www.frankfurness.com/closingscripts.cfm
How to make Money with Teleseminars by Frank Furness
I always tell my audiences and clients to have a 10 touch plan for all their clients. How can you touch them at least ten times a year:
• Face to face meetings
• Telephone calls
• Conferences and seminars
• Emails
• Newsletters
• Webinars
• Teleseminars
Teleseminars are a great way to keep in touch with clients and potential clients. They build great relationships and as we know, business is about people and relationships. So, what are teleseminars and how do they work?
Teleseminars are a great way to promote your products, services, or to educate your clients and customers about a specific topic. It is one of the fastest, easiest and most economical ways to increase your sales and establish your credibility in your subject area.
The way it works, is that everyone calls into a bridge line. The bridge line allows everyone to hear everyone else, like 3-way calling, only with larger numbers. Most conferencing services have it set up where you, as the moderator have control over muting the call or not. If the call is muted, then only the moderator can speak, if the call isn't muted, then anyone can speak.
Teleseminars can last from 30 minutes to 3 hours. You can also record the call and have it available as a podcast download, sell the recording on a CD or even have the call transcribed and produce it as a book that you can give away or sell.
Teleseminars should have great content and benefits for the listeners and allow them to ask questions and give feedback.
The advantages of teleseminars are:
• No travel for you or your participants, you can do it from home or the office – no parking or travelling hassles
• If someone can’t make the call, they can always listen to it again or buy the CD
• It is a great way to run a seminar remotely to promote or launch new products, provide information, get feedback, run remote sales or marketing meetings and numerous other applications.
• Free seminars are a great way to build your database or get potential clients interested in your products or services. They will see you as the experts in your field and business will follow.
• You can sell products or services and have special promotions or links for those that have taken part in the teleseminar.
• You can interview or collaborate with other experts in your field. I have run teleseminars together with my friend and technology guru Terry Brock while I was sitting at home in London and Terry was in Orlando. I have done the same with a Hollywood media correspondent in LA and my audience included participants from 23 countries. I have even done a teleseminar with Gihan Perera who was in Australia and we had to work the timings carefully with the time differences.
These are the practicalities of how to run a teleseminar:
1. Determine your subject and target audience. What is the level of education of your audience and what are the problems that the teleseminar will solve for them.
2. Determine if you are going to charge for this teleseminar or if it will be free. Typically, if this teleseminar is free, you are going to want to promote your products or services or do an upsell to a seminar or promotion. If the teleseminar is a paid teleseminar, concentrate more on the content rather than the product promotion, your clients are paying for the information you are giving them.
3. Research your content for your teleseminar. – You should do some research before the teleseminar to find out what your audience is expecting or what some of their problems are.
4. Work out the timing of the call. Ensure you cover all the points or answer all the questions within the time frame of the call. I normally have it plotted out on my laptop as paper can get lost or make a lot of noise during the call.
5. Get the right equipment. I like to use a headset which leaves my hands free and I can also stand or move around more freely.
6. Record the teleseminar and perhaps create a transcript. I record the call on a digital recorder as well as get the company organising the lines to record it as well.
7. Before the teleseminar starts, do a roll call of the main speakers, or if applicable, of the attendees on the call.
8. Start and finish your teleconference on time. Many of your audience will have set the time aside and get frustrated and ring off if they have to wait for the seminar to start.
9. Open the call by sharing with your audience your expertise in the subject - Give a little bit about your background and what they will get from the seminar.
10. Take a break. Take a break about every 30 minutes or so. Have people stand up and shake their hands and arms to get the blood moving again.
11. Question Time – I like to keep 10 minutes at the end of the call for questions and try not to take any before that. This is something you must convey at the beginning of the call.
12. At the end of the teleseminar, summarize the information and introduce your product or service that you are promoting. You should create a special page or website for this promotion.
13. Get testimonials. Offer a free product or eBook to anyone giving you a testimonial. I like to record those as well and put them on my website.
Take a look at my interview with Teleseminar Guru Alex Mandossian at http://www.frankfurnessresources.com/alex
For resources take a look at http://www.frankfurness.com/ and http://www.frankfurnessresources.com/
NOTE: You're welcome to "reprint" this article online as long as it remains complete and unaltered (including the "about the author" info at the end), and you send a copy of your reprint to frank@frankfurness.com Take a look at other articles, free software and e-Books at http://www.frankfurness.com/
• Face to face meetings
• Telephone calls
• Conferences and seminars
• Emails
• Newsletters
• Webinars
• Teleseminars
Teleseminars are a great way to keep in touch with clients and potential clients. They build great relationships and as we know, business is about people and relationships. So, what are teleseminars and how do they work?
Teleseminars are a great way to promote your products, services, or to educate your clients and customers about a specific topic. It is one of the fastest, easiest and most economical ways to increase your sales and establish your credibility in your subject area.
The way it works, is that everyone calls into a bridge line. The bridge line allows everyone to hear everyone else, like 3-way calling, only with larger numbers. Most conferencing services have it set up where you, as the moderator have control over muting the call or not. If the call is muted, then only the moderator can speak, if the call isn't muted, then anyone can speak.
Teleseminars can last from 30 minutes to 3 hours. You can also record the call and have it available as a podcast download, sell the recording on a CD or even have the call transcribed and produce it as a book that you can give away or sell.
Teleseminars should have great content and benefits for the listeners and allow them to ask questions and give feedback.
The advantages of teleseminars are:
• No travel for you or your participants, you can do it from home or the office – no parking or travelling hassles
• If someone can’t make the call, they can always listen to it again or buy the CD
• It is a great way to run a seminar remotely to promote or launch new products, provide information, get feedback, run remote sales or marketing meetings and numerous other applications.
• Free seminars are a great way to build your database or get potential clients interested in your products or services. They will see you as the experts in your field and business will follow.
• You can sell products or services and have special promotions or links for those that have taken part in the teleseminar.
• You can interview or collaborate with other experts in your field. I have run teleseminars together with my friend and technology guru Terry Brock while I was sitting at home in London and Terry was in Orlando. I have done the same with a Hollywood media correspondent in LA and my audience included participants from 23 countries. I have even done a teleseminar with Gihan Perera who was in Australia and we had to work the timings carefully with the time differences.
These are the practicalities of how to run a teleseminar:
1. Determine your subject and target audience. What is the level of education of your audience and what are the problems that the teleseminar will solve for them.
2. Determine if you are going to charge for this teleseminar or if it will be free. Typically, if this teleseminar is free, you are going to want to promote your products or services or do an upsell to a seminar or promotion. If the teleseminar is a paid teleseminar, concentrate more on the content rather than the product promotion, your clients are paying for the information you are giving them.
3. Research your content for your teleseminar. – You should do some research before the teleseminar to find out what your audience is expecting or what some of their problems are.
4. Work out the timing of the call. Ensure you cover all the points or answer all the questions within the time frame of the call. I normally have it plotted out on my laptop as paper can get lost or make a lot of noise during the call.
5. Get the right equipment. I like to use a headset which leaves my hands free and I can also stand or move around more freely.
6. Record the teleseminar and perhaps create a transcript. I record the call on a digital recorder as well as get the company organising the lines to record it as well.
7. Before the teleseminar starts, do a roll call of the main speakers, or if applicable, of the attendees on the call.
8. Start and finish your teleconference on time. Many of your audience will have set the time aside and get frustrated and ring off if they have to wait for the seminar to start.
9. Open the call by sharing with your audience your expertise in the subject - Give a little bit about your background and what they will get from the seminar.
10. Take a break. Take a break about every 30 minutes or so. Have people stand up and shake their hands and arms to get the blood moving again.
11. Question Time – I like to keep 10 minutes at the end of the call for questions and try not to take any before that. This is something you must convey at the beginning of the call.
12. At the end of the teleseminar, summarize the information and introduce your product or service that you are promoting. You should create a special page or website for this promotion.
13. Get testimonials. Offer a free product or eBook to anyone giving you a testimonial. I like to record those as well and put them on my website.
Take a look at my interview with Teleseminar Guru Alex Mandossian at http://www.frankfurnessresources.com/alex
For resources take a look at http://www.frankfurness.com/ and http://www.frankfurnessresources.com/
NOTE: You're welcome to "reprint" this article online as long as it remains complete and unaltered (including the "about the author" info at the end), and you send a copy of your reprint to frank@frankfurness.com Take a look at other articles, free software and e-Books at http://www.frankfurness.com/
Thursday, October 11, 2007
'Exhibition Success Secrets' with Susan Friedman
I would like to invite you to attend a very special event we are sponsoring later this month. 'Exhibition Success Secrets' is a one-day seminar which will give delegates a detailed understanding of the requirements for planning and executing a successful exhibition stand. It will include 'secret tactics' being used by top exhibitors to attract hordes of enthusiastic visitors like a magnet along with techniques that the 'pros' use to convert them into valuable customers. The event will be practical with both teaching and workbook based activity. The speakers are both experts in their respective fields with many years experience promoting exhibition stands for clients around the world. One of them is our marketing consultant, Richard Haywood.
This is a unique event and will suit anybody who is involved in planning, running or managing exhibition stands - whether new or experienced. There are currently two dates - 23rd October in Central London and 25th October in Stansted and places are limited. The charge is a very reasonable £129 + VAT per delegate which covers the venue and speaker costs and also includes lunch and a number of valuable resources and bonus courses.
Full details of the event and booking information can be found at the event website www.effectiveexhibitions.com Book with the following BONUS CODE to receive priority VIP places: FHFThis is going to be a very informative day so don’t delay, register today!
This is a unique event and will suit anybody who is involved in planning, running or managing exhibition stands - whether new or experienced. There are currently two dates - 23rd October in Central London and 25th October in Stansted and places are limited. The charge is a very reasonable £129 + VAT per delegate which covers the venue and speaker costs and also includes lunch and a number of valuable resources and bonus courses.
Full details of the event and booking information can be found at the event website www.effectiveexhibitions.com Book with the following BONUS CODE to receive priority VIP places: FHFThis is going to be a very informative day so don’t delay, register today!
Sunday, September 16, 2007
How to Succeed in Business – Walking with Tigers
This book will be released on the 29th September and the author Frank Furness needs your help to get him to number one on Amazon UK. To do this he is offering a bonus package of over $500 in Ebooks with resale rights for anyone buying the book on that day and emailing the receipt.
Frank has put together a great bonus for anyone buying the book on the 29th September and emailing him the Amazon receipt to receipt@walkingwithtigers.com
When he receives the receipt, he will email you a link to download over $500 worth of great EBooks and software...even better, you get the resale rights for most of these products so that you can sell them yourself and make money.
Here are the links – Amazon - http://tinyurl.com/2novuw
Take a look at the book and comments – http://www.frankfurnessresources.com/tigers/tigers.html
Take a look at the bonus package - http://www.frankfurnessresources.com/tigers/
Please don’t buy it before the date as the bonus package will only work with purchases and receipts on the 29th September. Please forward this email to all your friends and associates so that they can also take advantage of this great offer.
Here is an excerpt from the book:
Have fun
Tigers are excellent company. I love being around them. They’re always enthusiastic, passionate, exciting and creative. They love what they do, have boundless energy and capacity for hard work but also play just as hard as they work.
When I ran a sales course for a company in Hong Kong last year, their top salesman came in looking a bit worse for the wear. He apologised and explained to me that he’d been out until four that morning with one of his clients. It later emerged that this client was a fortune five hundred company that had thrown a party for a thousand of their staff and close business associates. The entertainment for the evening was Tom Jones who’d been flown in from Las Vegas. It dawned on me that the top sales people, these tigers, often socialise in circles far different to the norm.
Frank has put together a great bonus for anyone buying the book on the 29th September and emailing him the Amazon receipt to receipt@walkingwithtigers.com
When he receives the receipt, he will email you a link to download over $500 worth of great EBooks and software...even better, you get the resale rights for most of these products so that you can sell them yourself and make money.
Here are the links – Amazon - http://tinyurl.com/2novuw
Take a look at the book and comments – http://www.frankfurnessresources.com/tigers/tigers.html
Take a look at the bonus package - http://www.frankfurnessresources.com/tigers/
Please don’t buy it before the date as the bonus package will only work with purchases and receipts on the 29th September. Please forward this email to all your friends and associates so that they can also take advantage of this great offer.
Here is an excerpt from the book:
Have fun
Tigers are excellent company. I love being around them. They’re always enthusiastic, passionate, exciting and creative. They love what they do, have boundless energy and capacity for hard work but also play just as hard as they work.
When I ran a sales course for a company in Hong Kong last year, their top salesman came in looking a bit worse for the wear. He apologised and explained to me that he’d been out until four that morning with one of his clients. It later emerged that this client was a fortune five hundred company that had thrown a party for a thousand of their staff and close business associates. The entertainment for the evening was Tom Jones who’d been flown in from Las Vegas. It dawned on me that the top sales people, these tigers, often socialise in circles far different to the norm.
Keys to Succeeding in Business – Walking with Tigers
This book will be released on the 29th September and the author Frank Furness needs your help to get him to number one on Amazon UK. To do this he is offering a bonus package of over $500 in Ebooks with resale rights for anyone buying the book on that day and emailing the receipt.
Frank has put together a great bonus for anyone buying the book on the 29th September and emailing him the Amazon receipt to receipt@walkingwithtigers.com
When he receives the receipt, he will email you a link to download over $500 worth of great EBooks and software...even better, you get the resale rights for most of these products so that you can sell them yourself and make money.
Here are the links – Amazon - http://tinyurl.com/2novuw
Take a look at the book and comments – http://www.frankfurnessresources.com/tigers/tigers.html
Take a look at the bonus package - http://www.frankfurnessresources.com/tigers/
Please don’t buy it before the date as the bonus package will only work with purchases and receipts on the 29th September. Please forward this email to all your friends and associates so that they can also take advantage of this great offer.
Here is an excerpt from the book:
Make time and take time
Perhaps this point won’t be too popular with those who employ tigers but it is essential to take sufficient holidays. Nobody has the capacity to work hard all of the time and if that’s what you rely on to get you to the top you will burn out at some stage. Colds, fatigue and stress are all symptoms of a scorched earth policy in business. It’s no way to keep a grip on the upper echelons of performance.
A top achiever I know in South Africa takes every eleventh week off. At the beginning of each year he takes his planner and draws a line through that week to ensure he is off diary. This is when he goes on holiday, spends time with his family, unwinds and recharges. He does this regardless of conventions or business meetings. The habit has become like a religion for him. And for the last 20 years he has become one of the top producers not only in his company but also in the insurance industry.
Of course, high level executives ensure they are ready for any task ahead. Perhaps it goes without saying that they are organized at work with the necessary training and information under their belts and plenty of preparation goes into each day so they can perform at their best, as previous points in this book have already shown.
But they put just as much effort into their domestic duties. Tigers have their holidays booked, go to their children’s concerts or sports matches, attend family functions and also devote time to playing sport, supporting charities and being at community events.
The devil is in the detail and it’s an area our tigers stay ahead of the game. Consider your life at the moment. If there are any areas that demand more organization start putting together a plan of action.
Ask yourself some challenging questions. How much quality time do you spend with your family? How effective is your exercise routine? Have you stopped doing any of the recreations or pastimes that you once enjoyed? What can you do right now to lead a more balanced life?
Frank has put together a great bonus for anyone buying the book on the 29th September and emailing him the Amazon receipt to receipt@walkingwithtigers.com
When he receives the receipt, he will email you a link to download over $500 worth of great EBooks and software...even better, you get the resale rights for most of these products so that you can sell them yourself and make money.
Here are the links – Amazon - http://tinyurl.com/2novuw
Take a look at the book and comments – http://www.frankfurnessresources.com/tigers/tigers.html
Take a look at the bonus package - http://www.frankfurnessresources.com/tigers/
Please don’t buy it before the date as the bonus package will only work with purchases and receipts on the 29th September. Please forward this email to all your friends and associates so that they can also take advantage of this great offer.
Here is an excerpt from the book:
Make time and take time
Perhaps this point won’t be too popular with those who employ tigers but it is essential to take sufficient holidays. Nobody has the capacity to work hard all of the time and if that’s what you rely on to get you to the top you will burn out at some stage. Colds, fatigue and stress are all symptoms of a scorched earth policy in business. It’s no way to keep a grip on the upper echelons of performance.
A top achiever I know in South Africa takes every eleventh week off. At the beginning of each year he takes his planner and draws a line through that week to ensure he is off diary. This is when he goes on holiday, spends time with his family, unwinds and recharges. He does this regardless of conventions or business meetings. The habit has become like a religion for him. And for the last 20 years he has become one of the top producers not only in his company but also in the insurance industry.
Of course, high level executives ensure they are ready for any task ahead. Perhaps it goes without saying that they are organized at work with the necessary training and information under their belts and plenty of preparation goes into each day so they can perform at their best, as previous points in this book have already shown.
But they put just as much effort into their domestic duties. Tigers have their holidays booked, go to their children’s concerts or sports matches, attend family functions and also devote time to playing sport, supporting charities and being at community events.
The devil is in the detail and it’s an area our tigers stay ahead of the game. Consider your life at the moment. If there are any areas that demand more organization start putting together a plan of action.
Ask yourself some challenging questions. How much quality time do you spend with your family? How effective is your exercise routine? Have you stopped doing any of the recreations or pastimes that you once enjoyed? What can you do right now to lead a more balanced life?
Walking with Tigers – Secrets of the World’s Top Business Leaders
This book will be released on the 29th September and the author Frank Furness needs your help to get him to number one on Amazon UK. To do this he is offering a bonus package of over $500 in Ebooks with resale rights for anyone buying the book on that day and emailing the receipt.
Frank has put together a great bonus for anyone buying the book on the 29th September and emailing him the Amazon receipt to receipt@walkingwithtigers.com
When he receives the receipt, he will email you a link to download over $500 worth of great EBooks and software...even better, you get the resale rights for most of these products so that you can sell them yourself and make money.
Here are the links – Amazon - http://tinyurl.com/2novuw
Take a look at the book and comments – http://www.frankfurnessresources.com/tigers/tigers.html
Take a look at the bonus package - http://www.frankfurnessresources.com/tigers/
Please don’t buy it before the date as the bonus package will only work with purchases and receipts on the 29th September. Please forward this email to all your friends and associates so that they can also take advantage of this great offer.
Here is an excerpt from the book:
Success in All Shapes and Sizes
Creative thinking isn’t just the preserve of the rich either. When I was visiting the harbourside monument, the Gateway to India, I encountered two girls, aged about five and eight, who asked me where I came from. When I said England they replied: ‘Buckingham Palace, Manchester United.’ Although I doubt they could read or write they then gave me an astonishing tour with dates, names and descriptions. At the end I pulled out ten rupees as a tip but they stopped me. ‘Please don’t give us any money,’ they cried. ‘Our papa, he drinks.’ Instead, they beckoned me down a side road towards a street vendor who gave them each a tin of milk powder. As they ran into the distance he asked me for 600 rupees. Speechlessly I handed over the cash and made my way back to the hotel.
When I got there I explained what had happened to the manager – who threw back his head and laughed. These were professional beggars, he explained, who would quickly return the milk powder and receive 50 rupees each from the vendor. They knew they could improve substantially on the tip I had planned with a bit of creative thinking. I had to admit that I admired their basic business skills. They found a prospect, developed a rapport with me, used their knowledge, worked with their initiative and kept a positive mental attitude when they must have been subject to rejection many times a day.
Frank has put together a great bonus for anyone buying the book on the 29th September and emailing him the Amazon receipt to receipt@walkingwithtigers.com
When he receives the receipt, he will email you a link to download over $500 worth of great EBooks and software...even better, you get the resale rights for most of these products so that you can sell them yourself and make money.
Here are the links – Amazon - http://tinyurl.com/2novuw
Take a look at the book and comments – http://www.frankfurnessresources.com/tigers/tigers.html
Take a look at the bonus package - http://www.frankfurnessresources.com/tigers/
Please don’t buy it before the date as the bonus package will only work with purchases and receipts on the 29th September. Please forward this email to all your friends and associates so that they can also take advantage of this great offer.
Here is an excerpt from the book:
Success in All Shapes and Sizes
Creative thinking isn’t just the preserve of the rich either. When I was visiting the harbourside monument, the Gateway to India, I encountered two girls, aged about five and eight, who asked me where I came from. When I said England they replied: ‘Buckingham Palace, Manchester United.’ Although I doubt they could read or write they then gave me an astonishing tour with dates, names and descriptions. At the end I pulled out ten rupees as a tip but they stopped me. ‘Please don’t give us any money,’ they cried. ‘Our papa, he drinks.’ Instead, they beckoned me down a side road towards a street vendor who gave them each a tin of milk powder. As they ran into the distance he asked me for 600 rupees. Speechlessly I handed over the cash and made my way back to the hotel.
When I got there I explained what had happened to the manager – who threw back his head and laughed. These were professional beggars, he explained, who would quickly return the milk powder and receive 50 rupees each from the vendor. They knew they could improve substantially on the tip I had planned with a bit of creative thinking. I had to admit that I admired their basic business skills. They found a prospect, developed a rapport with me, used their knowledge, worked with their initiative and kept a positive mental attitude when they must have been subject to rejection many times a day.
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